JESSICA TAY ART DIRECTION
VISUAL DESIGN STYLING
Freelance Creative Designer crafting campaigns, visuals & social content
for brands

[Ft. WORK][ADVERTISING CAMPAIGN]
Exhilaration by Design / Omoda E5
Be a Better Version of You / Canon EOS R50V
Top Every Moment / Wheelock Place
Awaken Your Senses / Wheelock Place
Be One with Mastery / Canon EOS R1
Print Your Fun / Canon SELPHY QX20


[SOCIAL MEDIA MANAGEMENT]Silkygirl
Mizhisu


[PHOTOGRAPHY STYLING]Oriental Kopi
Honey Darling
Doterra

[OTHERS] Once In A While Bakery
The Pulse of Life / RQAM
The Laundry Sheets


[ABOUT ME]
[CONTACT ME] Email
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SILKYGIRL SOCIAL MEDIA

Fun, vibrant, and youthful — that’s everything Silkygirl stands for. Over the course of more than a year managing their social media, my team and I worked on numerous product launch campaigns, spanning concept development, video production, photography, and end-to-end creative execution.



Agency: Kingdom Digital @ 2023
Client: Silkygirl


[ART DIRECTION | SOCIAL MEDIA DESIGN | PRODUCT STYLING]







For this particular campaign, Beauty Brew of the Day, launched alongside two coffee-themed eyeshadow palettes, we blended the colour story of each palette with coffee-inspired visuals to create a relatable, playful, and irresistibly delicious-looking campaign.